EMMA Industry-Forum at the 67th IAA in Frankfurt

A very special facet of the automotive future was the guiding theme at the EMMA industry forum during Frankfurt’s renowned automobile show: How to bring ultimate entertainment and information into every vehicle.

Review, preview, discussion: At the beginning of the industry forum, EMMA Managing Director Alexander Klett looked back at past fairs and car media events in his presentation and then gave an overview of upcoming occasions, in particular the Essen Motor Show at the end of the year, the next CarMediaWorld at Auto Messe 2018 in Salzburg and the Automechanika 2018.

“In summary, the CarMediaWorld continues to show a strong upward trend thanks to its highly attractive exhibitor portfolio, while the competition scene urgently needs fresh impulses,” summarize the initiators and attendants of the industry forum.