For the third time the EMMA-initiated Event-Trio CarMediaWorld, Eurofinals and Head Judge Training provided a perfect platform to launch the automobile multimedia season in Europe. The new appearance of the CarMediaWorld as a „fair in fair”-project turned out as a very successful trade show concept where the 31,000 visitors of this year’s Auto Messe in Salzburg found a perfect B2B and B2C venue to experience state of the art mobile audio and infotainment. More than 20 leading car media suppliers invited visitors and business partners to discover brand new, innovative car media solutions on an 8000 sqm showroom in exhibition hall 10 as well as in the Salzburg Arena. The companies ACV, AIV, Audio System, Bewith, Blam, Brax, DLS, ESX, German Maestro, Gladen, Ground Zero, Helix, Hifonics, Iltrade, Match, Monster, Mosconi, Rainbow, Rockford Fosgate, Vibe und Tchernov Cable presented their line ups, met sales partners from more than 50 countries and took the opportunity to invite them to the international get together in the Salzburg Arena to finish the Saturday at Auto Messe in a relaxed atmosphere.
“The CarMediaWorld concept in combination with Auto Messe Salzburg and the two international EMMA venues – the Eurofinals and the Head Judge Training – is about to become a firmly established model of success. It has the potential to develop into THE business occasion within the global car media event calendar over the course of the years,” said EMMA CEO Alexander Klett.
